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About Wikistrat PDF

Wikistrat: The world’s first crowdsourced consultancy

Wikistrat operates a global network of over 2,000 subject-matter experts working collaboratively via our online platform to help decision-makers identify solutions to complex strategic challenges. The crowdsourced approach enables public and private sector clients to obtain deeper insights about the future – as well as plan more creative policy options and strategies – with unparalleled speed and cost efficiency.

Wikistrat’s crowdsourcing methodology – Collaborative Competition™ – allows for the generation of diverse and interdisciplinary insights unavailable through traditional analysis, with complete transparency and client interactivity. We leverage our experience of having conducted hundreds of crowdsourced studies and simulations to deliver a range of bespoke analytic services, including:

  • Prediction and early warning
  • Scenario planning
  • Strategic forecasting
  • On-the-ground collection
  • Innovative policy recommendations
  • Real-time analysis and monitoring of geopolitical affairs
  • Modeling complex environments through the combination of big data and crowdsourcing


Wikistrat strives to promote a world in which global leaders in government and business are able to quickly and efficiently leverage the immense expertise that lies outside of their traditional reach. We believe there is wisdom in the expert crowd – wisdom that is essential for dealing with an increasingly complex world. Through our crowdsourcing network, we work to promote international security and stability, whilst advancing responsible governance and accountability.


Our mission is to deliver real-time intelligence, diverse perspectives and rigorous strategic analysis to support decision-makers facing complex challenges. Wikistrat stands available to provide analytic integrity by leveraging transparent, open-source methodologies and platforms to support clients from around the world.

Corporate Management


  • Joel Zamel CEO
  • Daniel Green CTO
  • Elad Schaffer COO
  • Dr. Shay Hershkovitz CSO & Director, Analytic Community
  • John JohnsExecutive Vice President, Business Development & Sales
  • Bill Edgar Director, Client Solutions

Advisors and Testimonials

“Intelligence is no longer just stolen secrets, but the wisdom of knowledgeable observers. Wikistrat delivers exactly that.”

Michael Hayden

General (ret.) Michael V. Hayden, Former Director CIA, Former Director NSA

“Wikistrat deploys exciting capabilities for highest-level clients to provide predictive analysis, and support risk assessment, contingency early warning and response, and strategic planning, by leveraging technology in a way that is very impressive.”

Janes L Jones

General (ret.) James L. Jones, Former National Security Advisor to the President of the United States of America

“Wikistrat clients gain global access to world-class experts who provide insights and recommendations that highlight opportunities and risks to their enterprises. Wikistrat excels as both a “stand alone” capability or as a complement and source of “alternative thinking” for enterprises with internal research departments.”

Steven Cambone

Steven Cambone, Former Undersecretary of Defense for Intelligence (USDI)

“Wikistrat offers an extraordinary open source platform with access to vetted expertise that can address vexing yet strategic issues of our times for a wide array of clients. The access afforded by Wikistrat to that expertise and its innovative use of crowd sourcing and big data enables the client to tailor the requirements to fit his/her needs and thus avoid obtaining analysis that has little applicability to what the client is looking for to inform significant government or corporate decisions.”

David R Shedd

David R. Shedd, Former Senior CIA Executive and Former Acting Director, Defense Intelligence Agency

“One of the strengths that we see for this crowdsourced approach is the amount of eyes assembled to look at an issue in a short amount of time. For this reason, huge amounts of information can be processed and synthesized much faster than with linear models.”

Tim Haffner

Tim Haffner, U.S. Africa Command, U.S. Department of Defense (DoD)

“Wikistrat’s delivery was two standard deviations above the norm and far exceeded expectation. That level of performance is rare. The data and information was rich and useful, but it was the speed that blew me away – we found it hard to keep up.”


Dick Bedford, Deputy DCOS SPP, NATO, Allied Command Transformation (ACT)

Wikistrat in the Media

Wikistrat in the Media

Deloitte University Press logo

Opting in: Using IoT connectivity to drive differentiation
Deloitte University Press, June 2, 2016

To better understand potential IoT applications in insurance, the Deloitte Center for Financial Services, in conjunction with Wikistrat, performed a crowdsourcing simulation to explore the technology’s implications for the future of the financial services industry.

Big Data Made Simple logo

Banking on the IOT. Is it possible to combine the two?
Big Data Made Simple, June 1, 2016

According to a report by consulting firm Wikistrat, the financial services industry is starting to utilize the IoT in some intriguing ways. Insurance companies, for example, can use IoT to gauge someone’s driving habits and then charge them accordingly for auto insurance.

LexisNexis logo

7 Predictions for the Consulting Industry in 2016
LexisNexis, May 24, 2016

Wikistrat [operates] a global network of more than 2,000 subject-matter experts working collaboratively via an online platform to help decision-makers identify solutions to complex strategic challenges.

Slate logo

Why the Middle East Is Still a Mess a Century After the Sykes-Picot Agreement
Slate, May 19, 2016

Jeffrey Itell, senior analyst for Wikistrat, a geostrategic consultants group, suspects [an enduring peace in the Middle East] may require a revival of big-power politics, in which the region’s main powers impose a peace by carving their own spheres of influence in the area.

The Hill logo

ISIS in Libya
The Hill, April 25, 2016

ISIS is taking advantage of the lack of central government, moving elsewhere after battlefield losses in Iraq and Syria and adopting a nationalist narrative since western attempts to stabilize Libya are increasingly seen negatively, according to [Wikistrat’s] report.

CPD Blog logo

Digital Diplomacy 2.0: Beyond the Social Media Obsession
CPD Blog, April 25, 2016

The crowdsourced consultancy Wikistrat already uses a global network of experts to enhance its analytical power. Cash-strapped foreign ministries can do the same.

Deloitte University Press logo

Smart buildings: How IoT technology aims to add value for real estate companies
Deloitte University Press, April 19, 2016

In a crowdsourced simulation exercise conducted by Wikistrat on behalf of the Deloitte Center for Financial Services, one of the scenarios suggested that CRE valuations can factor granular and secure information about which buildings contribute to tenants’ employee productivity.

InfoDesk logo

What the Sharing Economy Means for Consultants
InfoDesk, March 31, 2016

Wikistrat experts from all over the world collaborate in order to answer client questions. The firm made headlines in 2014 when their analysts predicted the rise of a Crimean separatist movement which would seek Russian annexation.

The Telegraph logo

Mission accomplished in Syria? Sort of, Mr Putin
The Telegraph, March 15, 2016

A recent war game run by Wikistrat … confirms many [Russian] fears about a second Afghanistan. Analysts found that as Russia rushed to respond to unforeseen circumstances in Syria, “greater battle field options led to Phyrric victories, such that withdrawal makes sense.”

The Huffington Post logo

Let’s Get Virtual
The Huffington Post, January 19, 2016

Today, even entrepreneurs and subject-matter experts are using the power of the virtual organization because it allows them to be both small and large at the same time.

The Vancouver Sun logo

Asia-Pacific Report: China has challenges ahead to make economy more efficient
The Vancouver Sun, January 4, 2016

In an analysis published by crowdsourcing consultancy Wikistrat, Hugh Stephens argues that Beijing’s economic challenges will likely mean further structural reforms in the way it attracts investment, as well as dealing with the performance of state-owned enterprises.

The Diplomat logo

China’s European Century: A Wikistrat crowdsourced simulation
The Diplomat, December 24, 2015

In an online, crowdsourced analytic exercise, Wikistrat’s experts recently predicted that the coming years will see a deepening of this China-Europe interdependence.

Inquisitr logo

2016 Predictions: ISIS in America to Incite an American Civil War Using Anger of Muslims to Divide the U.S.
Inquisitr, December 22, 2015

In the West, a wave of attacks will be designed to tear apart the social fabric of societies and polarize inter-community relations (i.e., Muslims vs. non-Muslims) up to the point of fomenting civil war.

CMS Wire logo

Banking on the IoT in Financial Services
CMS Wire, November 23, 2015

Research conducted by the crowdsourcing consulting firm Wikistrat and published by Deloitte Financial Services was based on a virtual meeting of the minds of academics, analysts and entrepreneurs with tech and financial services backgrounds.

FEDweek logo

Younger Workers More Mobile, Agile, Report Says
FEDweek, November 19, 2015

The life experiences and lifestyle preferences of the Millennial Generation will have a major impact on working places within 10 years, a Wikistrat report has said, with most workplaces likely to have “far fewer workers concentrated in the same physical space.”

Wharton University of Pennsylvania logo

How Professional Services Can Disrupt Its Way Out of Automation
— Wharton, University of Pennsylvania, November 5, 2015

To meet the multi-faceted challenges of disruption to clients firms must forge more alliances that reach beyond traditional segments. Wikistrat has brought an entirely different approach to solving clients’ problems: It crowdsources solutions through an online global network.

Deloitte logo

The derivative effect: How financial services can make IoT technology pay off
— Deloitte Center for Financial Services, October 13, 2015

The sheer number of ideas [Wikistrat’s] workshop generated in a short period suggests that opportunities to capitalize on new information flows may be limited only by our collective imagination.

Government Technology logo

Wikistrat Brings Crowdsourcing to Geopolitical Consulting
Government Technology, August 24, 2015

By drawing on an extensive and far-flung network of experts, Wikistrat promises its clients to rapidly build a trove of data its competition can’t match.

Politico logo

Crowd Sees Cyberwar Coming
Politico, August 13, 2015

It will take a military conflict, in which a cyberattack provokes a kinetic response from a nation-state, before global players get serious about setting the limits of acceptable behavior in cyberspace, according to crowdsourced security consultants Wikistrat.

Pando logo

Wikistrat wants to be your crowd-sourced war nerd
Pando, August 7, 2015

Wikistrat’s Regime Stability Model provides the company’s clients with continuous monitoring of the viability of any given country’s current government.


The Case for Crowdsourcing War games
Nextgov, July 14, 2015

One Washington-based consulting firm, whose clients include the Pentagon, is betting on the wisdom of the crowd. For the past few years, Wikistrat has drawn upon a network of about 2,000 analysts, posing questions about potential international trends and crises.

The Washington Times

Wikistrat is capitalizing on far-flung and diverse analysts
The Washington Times, June 17, 2015

The Wikistrat network employs an online Wikipedia-style software program for its analyses of global hot spots. It then produced in-depth intelligence reports for its clients in three weeks or less.

Financial Times

With Wikistrat, crowdsourcing gets geopolitical
Financial Times, September 3, 2014

While some intelligence agencies have experimented with crowdsourcing to gain insights from the general public, Wikistrat uses a “closed crowd” of subject experts and bills itself as the world’s first crowdsourced analytical services consultancy.


Crowdsourcing: The Future Of Consulting?
InformationWeek, June 18, 2014

Wikistrat’s eclectic community of analysts beat the CIA by predicting Russia’s annexation of Crimea. Should crowdsourcing play a bigger role in the consulting industry?

Business Insider

After Crimea: Top Intelligence Analysts Forecast The 5 Things That Putin Might Do Next
Business Insider, March 21, 2014

In January, Wikistrat analysts forecast the potential for Ukrainian President Viktor Yanukovych to resign (which he did a month later) and for Crimea to request annexation into Russia (which occurred this week).

U.S. Africa Command

Wikistrat Briefs Alternative Futures to AFRICOM Staff
— U.S. AFRICOM Public Affairs, February 5, 2014

This simulation provided unique insight that will assist us in developing effective multi-year security cooperation engagement strategies with African partners in the Trans-Sahel region.

Fast Company

Why This Company Is Crowdsourcing, Gamifying the World’s Most Difficult Problems
Fast Company, December 6, 2013

One consulting house, Wikistrat, is upending the model: Instead of using a stable of in-house analysts, the company crowdsources content and pays the crowd for its time.


Intelligence agencies turn to crowdsourcing
— BBC, October 10, 2012

The idea of crowdsourcing geopolitical forecasting is increasing in popularity and not just for spies. Wikistrat is using crowdsourcing to generate scenarios about future geopolitical events.

War on the Rocks logo

Russia, Greece, and the EU: A Putin-Shaped Shark in the Mediterranean?
War on the Rocks, July 16, 2015

With a team of its Russia analysts, Wikistrat […] looked at what strategic interest Russia has in Greece and whether a bailout — or similar “strings attached” financial support — might be something the Russians could plausibly offer to Greece.

The World Post

Only Shock Events Could Trigger Pakistan’s Fourth Military Coup
The World Post, April 14, 2015

According to Wikistrat’s latest crowdsourced analysis, a military coup is unlikely to take place in Pakistan before the 2018 election when Prime Minister Sharif’s term expires.

ABC logo

Wikistrat: Eighty Possible Scenarios for Every International Crisis
— ABC, August 8, 2015

The method of crowdsourcing not only enriches the product that is offered to client, it also brings together the right people from around the world and from different backgrounds to enrich the simulation.

The Huffington Post logo

A Silver Lining for the Ebola Crisis?
The Huffington Post, October 21, 2014

Over 60 analysts worldwide explored a range of outcomes from regional containment to global pandemic. Their key conclusion? The spread of infectious diseases such as Ebola demands a new response paradigm that is less passive and more proactive.

Atlantic Sentinel logo

Iraq’s Sunnis Likely to Fall Out Once ISIS Campaign Runs Its Course
Atlantic Sentinel, June 26, 2014

The geostrategic consultancy firm Wikistrat predicts that “ISIS will find it a challenge to govern a landlocked ‘Mesopotamian Caliphate’ while facing Shia enemies on its eastern and western flanks.”


Why ‘exoatmospheric war zone’ is part of the outlook for space companies
Quartz, May 13, 2014

Wikistrat’s analysis finds that governments will invest more in the private space industry in a high-tension scenario than in one where international relationships don’t drive prestigious scientific missions and military spending, leaving the companies struggling for returns.

The Washington Post

What will we smuggle in the future? Drones, coal, and honeybees
The Washington Post, December 26, 2012

Everybody’s making predictions for 2013 right now, but why not aim farther? Recently, the consultancy group Wikistrat ran a large crowdsourced simulation to try to figure out what sorts of items would be smuggled in 2050.


New global sources of demand
— CNN, April 6, 2012

What can America anticipate when it comes to new sources of demand in the global economy? What are some of the hot goods and services of the coming years? We asked Wikistrat’s global community of strategists for some ideas and here’s what they chose to highlight.


As China rises, ‘grand strategy’ talk back in style
— Reuters, May 12, 2011

“I really think it’s caught the spirit of the moment,” says Wikistrat CEO Joel Zamel. “There is much more interest in a kind of ‘grand strategy’ approach.

Advisory Council

The company greatly benefits from an Advisory Council of highly experienced former government officials and industry professionals. Our council, acting in both formal and informal capacities, provide strategic advice to the company’s leadership and serve as advocates for the company.

Mr. David Shedd
Former Acting Director of the Defense Intelligence Agency.

A retired U.S. intelligence officer whose final post was as the acting Director of the Defense Intelligence Agency. He is a former Central Intelligence Agency operative. According to Obama’s Wars, a 2010 book by investigative journalist Bob Woodward, CIA Director Michael Hayden used Shedd, then Deputy Director of National Intelligence, to physically demonstrate to President-elect Barack Obama the mildness of enhanced interrogation techniques, softly slapping and shaking him.

Shedd served from May 2007 to August 2010 as the Deputy Director of National Intelligence (DNI) for Policy, Plans, and Requirements, where he oversaw the formulation and implementation of major Intelligence Community (IC) policies from information sharing and IC authorities to analytic standards, among others. In particular, he led the review of Executive Order 12333, the foundational U.S. intelligence policy, which was revised by President George W. Bush in July 2008. Shedd also developed and implemented a National Intelligence Strategy, published in August 2009 for the IC and led strategic planning efforts to determine intelligence priorities for the IC and the nation.

General (ret.) Michael V. Hayden
Former Director, National Security Agency
(NSA), Former Director, Central Intelligence Agency (CIA).

A retired United States Air Force four-star general and former Director of the National Security Agency, Principal Deputy Director of National Intelligence, and Director of the Central Intelligence Agency. Hayden currently co-chairs the Bipartisan Policy Center’s Electric Grid Cyber Security Initiative.

He was Director of the National Security Agency (NSA) from 1999 to 2005. During his tenure as director, he oversaw the controversial NSA surveillance of technological communications between persons in the United States and alleged foreign terrorist groups, which resulted in the NSA warrantless surveillance controversy.

General (ret.) James L. Jones
Former National Security Advisor, Former Commandant of the US Marine Corps.

A retired United States Marine Corps general and the former United States National Security Advisor.

During his military career, he served as Commander, United States European Command (COMUSEUCOM) and Supreme Allied Commander Europe (SACEUR) from 2003 to 2006 and as the 32nd Commandant of the Marine Corps from July 1999 to January 2003. Jones retired from the Marine Corps on February 1, 2007, after 40 years of service.

After retiring from the Marine Corps, Jones remained involved in national security and foreign policy issues. In 2007, Jones served as chairman of the Congressional Independent Commission on the Security Forces of Iraq,[1] which investigated the capabilities of the Iraqi police and armed forces. In November 2007, he was appointed by the U.S. Secretary of State as special envoy for Middle East security. He served as chairman of the Atlantic Council from June 2007 to January 2009, when he assumed the post of National Security Advisor which he held until November 2010.

Mr. Elliott Abrams
Former Deputy Director of National Security Council

A former American diplomat, lawyer and political scientist who served in foreign policy positions for U.S. Presidents, Ronald Reagan and George W. Bush. Abrams was convicted for withholding information from Congress about the Iran-Contra affair while serving for Reagan, but pardoned by President George H. W. Bush.

He is currently a senior fellow for Middle Eastern studies at the Council on Foreign Relations. Additionally, Abrams holds positions on the Committee for Peace and Security in the Gulf (CPSG), Center for Security Policy & National Secretary Advisory Council, Committee for a Free Lebanon, and the Project for the New American Century. Abrams is a current member of the U.S. Holocaust Memorial Council and teaches foreign policy at Georgetown University as well as maintaining a CFR blog called “Pressure Points” about the U.S. foreign policy and human rights. In February 2014, Abrams, a commissioner of the U.S. Commission on International Religious Freedom, gave testimony before a House congressional committee that Christians globally are the most persecuted of the world religions.

During the Reagan administration, Abrams gained notoriety for his involvement in controversial foreign policy decisions regarding Nicaragua and El Salvador. During Bush’s first term, he served as Special Assistant to the President and Senior Director on the National Security Council for Near East and North African Affairs. At the start of Bush’s second term, Abrams was promoted to be his Deputy National Security Advisor for Global Democracy Strategy, in charge of promoting Bush’s strategy of advancing democracy abroad. His appointment by Bush was controversial due to his conviction in 1991 on two misdemeanor counts of unlawfully withholding information from Congress during the Iran-Contra Affair investigation.

Ms. Sandra Charles
Founder of C&O Resources

Ms. Charles has over 16 years in the USG in both the National Security and Foreign Policy communities; serving as Director, Near East and South Asia, member of the National Security Council staff, in the White House and as Deputy Assistant Secretary (acting) of the Office of the Secretary of Defense, and in International Security Affairs. She has expertise in Middle Eastern, South Asian and African issues and programs related to US national security and foreign policy goals and objectives. She has participated in high level negotiations and policy development on security cooperation, international agreements, foreign military sales, peace initiatives, and crisis management, including the first Bush Administration’s policy for Operation Desert Storm.

Mr. Steve Cambone
Former Undersecretary of Defense Intelligence (USDI), Department of Defense

Was the first United States Under Secretary of Defense for Intelligence, a post created in March 2003. Cambone first came to the attention of the public at large during the testimony of Major General Antonio Taguba before the U.S. Senate Armed Services Committee, where he disputed the General’s statement that prison guards were under the effective control of military intelligence personnel and interrogators. Cambone resigned at the beginning of 2007 and was replaced by James R. Clapper, Jr., former head of the Defense Intelligence Agency (DIA) and the National Geospatial-Intelligence Agency. Cambone was associated with the Project for the New American Century, participating in the study which resulted in the writing of the report Rebuilding America’s Defenses.

Cambone graduated from The Catholic University of America in 1973 with a B.A. in political science and from the Claremont Graduate School in 1977 and 1982 with an M.A. and Ph.D. respectively, both in political science. His numerous awards include the Secretary of Defense Award for Outstanding Service in 1993 and the Employee of the Year Award with SRS Technologies (Washington Operations) in 1988.[9]

Cambone was the Staff Director for the Commission to Assess United States National Security Space Management and Organization from July 2000 to January 2001. He was the Director of Research at the Institute for National Strategic Studies, National Defense University from August 1998 to July 2000. Before that he was the Staff Director for the Commission to Assess the Ballistic Missile Threat to the United States from January 1998 to July 1998; a Senior Fellow in Political-Military Studies at the Center for Strategic and International Studies (CSIS) from 1993 to 1998; the Director for Strategic Defense Policy in the Office of the Secretary of Defense from 1990 to 1993; the Deputy Director, Strategic Analysis, SRS Technologies (Washington Operations) from 1986 to 1990; and a Staff Member in the Office of the Director, Los Alamos National Laboratory from 1982 to 1986.

Mr. Jerry J. Brennan
Founder of Security Management Resources

Jerry is the Co-Founder & Chief Executive for the Security Management Resources® Group of Companies (SMR Group). He is a respected veteran of international big business and has brought a wealth of executive security leadership to the SMR offering. Prior to SMR, Jerry enjoyed a 26-year career in domestic and international enterprise risk and security leadership roles for Mobil Oil Corporation; Chicago Board Options Exchange; Panduit Corp.; and was a Resident Advisor to the Director General of the Royal Commission in Jubail, Saudi Arabia. Before transitioning to the private sector, he spent several years in Europe working with various international authorities and served with the US Marine Corps.

Additional relative career highlights include: Authored the book “Security Careers: Defining Jobs, Compensation and Qualifications”; Chaired the International committee that developed/ published the ANSI Chief Security Officer Organizational Standard for ASIS International; Regularly writes and speaks on security topics for the media and professional groups; Tapped by Security Magazine as one of their Top 25 Most Influential People in the Security Industry; Currently serves on the Board of Directors for the International Security Foundation and is a member of SHRM.